TJDA Pulse captures your conversions server-to-server — past ad blockers, ITP and payment redirects — and puts the real data next to what the platforms claim. One truth layer, every channel, one dashboard.
GDPR-ready · consent-gated · hashed data · adblocker-proof
Ad blockers, iOS tracking and payment redirects make conversions disappear — and platforms fill the gaps with estimates. Pulse measures from the server, deduplicates into one truth, and distributes it across your channels.
Conversions are sent from your server, not the browser. They are never blocked and survive payment redirects — both purchase and lead.
One deduplicated source of real conversions, next to what Google and Meta report. See the gap between what is claimed and what actually happened.
Distribute credit across the click IDs present (gclid, fbc, li_fat_id) per model — linear, first, last or any-touch — instead of dumping everything on "Direct".
A cross-channel overview per client: revenue by channel, comparison periods, per-channel deltas and Google Ads spend split into Cross-network and Paid Search. The truth layer and the platform claims side by side.
Search terms, campaign performance and spend analysis — to see where your budget really goes and what it returns.
Capturing conversions is step one. Pulse turns that server-to-server data into an analytics layer — so you can see how signups, leads and trials move through your funnel, which devices and browsers convert, and how this year stacks up against last. Built for B2B and SaaS funnels first, and just as capable for e-commerce.
Track multi-step funnels from first signup all the way to conversion — with the drop-off calculated at every step, on unique users or raw events.
Compare any metric against the same period one year earlier — the delta is calculated for you, colour-coded, side by side. No spreadsheets.
Break any single event down by device and browser — Chrome versus Safari, desktop versus mobile — so you can see which segments your web pixel is quietly under-counting.
Compose client-specific dashboards from reusable widgets — KPIs, charts, donuts, tables, funnels and year-over-year cards. Drag to reorder, size each card to fit, and add written conclusions right next to the numbers.
| Direct | 688k |
| Paid Search | 202k |
| Referral | 300k |
| Organic | 171k |
Install the plugin on WordPress or Shopify and paste your key. No tags, no GTM puzzling.
The session is captured before the payment redirect; then the server sends the event — even when the browser misses it.
Deduplicated on event_id, with consent and click IDs. One row per real conversion.
To GA4, Google Ads, Meta and LinkedIn — and in your dashboard next to the platform claims.
Each channel gets exactly the fields it needs, with proper deduplication against your existing pixels.
Server-to-server events via the Measurement Protocol, with correct session stitching — so proper channel attribution instead of "Unassigned".
measurement protocol · session stitchingConversion upload based on the server-to-server gclid — enhanced conversions that survive where the browser tag falls away.
gclid · enhanced conversionsPurchase and Lead events with hashed email and phone, deduplicated against the browser pixel via a shared event_id.
em/ph hashed · pixel dedupConversions via the Conversions API with li_fat_id, for full attribution on your LinkedIn campaigns.
li_fat_id · conversions apiCreate an account, connect your first site and send clean conversions to all your channels within a day.